True Value

A Perfect Partnership

ADM is putting it all together with True Value as we welcome the hardware store retailer to the ADM client family, producing their Fall and Spring Reunion Conventions.
Over 4,500 True Value store owners assemble twice a year to learn about growth strategies, innovative technologies and product merchandising.
A major feature of the event is ADM’s WOW TV … broadcasting convention news, updates and product sponsorships throughout the venue and into attendee hotel rooms.

From the main tent stereoscopic 3D video to a live orchestra revealed on stage, True Value delivered innovative, meaningful and relevant media to support their partnership and growth initiatives.